Fair play, they've got one bit right: limiting the choices on offer to just three; it's important not to overload people hitting the page for the first time yet getting them sufficiently interested to find out more. I think they've hit the mark with this, so well done.
But things fall apart quickly from here on in. I clicked on the bit where I might be slightly interested in becoming a radio amateur but have confused ideas about what it's all about.
I dunno. A nice shot like this might attract me to amateur radio. Gets me outdoors, type of thing... |
What do I get? Text. Lots of it. I'm afraid it's an instant turn off. There are no images of exciting equipment, happy operators or anything else. It's a big disappointment, frankly.
Erm, no. Not that kind of image. |
How about some satellite or ISS images? Might be attractive to some... |
Come on lads. There is plenty of technical and outdoors excitement in amateur radio. Put some images on there, for God's sake!
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